But the name’s much more odious, cautionary association - Pandora’s box, a source of immense, cursed trouble - crept up when the company’s power began to fade in the last decade, as its customers defected to streaming services. In Greek mythology, Pandora is a woman who receives many blessed gifts from the gods, including the gift of music, the company’s founding team explained on its website. Naming the company after the world’s most foreboding tale wasn’t the original idea. Pandora CEO Roger Lynch plays in an all-CEO band called The Merger. Under new parents and an aggressively remixed business model, Pandora is determined to be relevant again - if, that is, music fans are willing to take it back. Headlines lit up the company once more last month, but with a very different sheen: Satellite radio giant SiriusXM announced its intent to buy Pandora in a $3.5 billion all-stock deal, which will soon create the biggest audio entertainment company in the world.
But Pandora has actually weathered that year well - and, to the surprise of many, even came out a bit stronger at the other end.
“Everyone wants to feel like they’re on a winning team, and employees really loved the company but felt like it was losing,” Lynch tells Rolling Stone now, almost exactly one year after he took charge of the slipping business. The Private Lives of Liza Minnelli (The Rainbow Ends Here)Ĭhasteness, Soda Pop, and Show Tunes: The Lost Story of the Young Americans and the Choircore Movementīy the time Roger Lynch took over as the company’s fourth CEO in four years, the chances of rising from the ashes were slim.
0 kommentar(er)
